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Table setting from the exhibition New Dawn at Strandvägen 5

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A picture from the exhibition Frankly Yours on Strandvägen 5

India Mahdavi creates an exhibition at Svenskt Tenn

In connection with Stockholm Design Week in September 2022, Svenskt Tenn will open the exhibition Frankly Yours, India Mahdavi – curated by the renowned architect and interior designer India Mahdavi, who has also designed two new pewter items exclusively for Svenskt Tenn.

“I have always admired Svenskt Tenn, and not only for its distinct design aesthetic. I love the fact that Svenskt Tenn was founded by a woman, Estrid Ericson, back in 1924 and that today it is owned by a foundation where the profits go into research in various areas. Being both an internationally established company while at the same time maintaining the human scale is appealing. I hope that my company will grow in the same way,” says India Mahdavi, architect and interior designer.

Josef Frank’s Vegetable Tree print is central to the Frankly Yours, India Mahdavi exhibition. The print is a variation on the tree of life theme that Josef Frank often used and has, with a twinkle in his eye, recast as a vegetable tree. The pattern was designed during Josef Frank’s years in New York from 1943-1945. Mahdavi describes the exhibition concept as a conscious “exaggeration” with the print dominating the space in order to offer visitors several different perspectives on it.

“For me, the Vegetable Tree is about nature in its purest form, which I think is relevant to the spirit of the time we’re living in. I love the print’s details where the vegetables have roots – that in itself creates a poetic dimension and I also think that the joy that I myself constantly strive for in my projects is apparent in the Vegetable Tree,” says Mahdavi.

Two pewter pieces will be launched in connection with the Frankly Yours, India Mahdavi exhibition: a vase and a tray where Mahdavi, inspired by Svenskt Tenn, has further developed a couple of signature objects from her own collection Petits Objets.

The Frankly Yours, India Mahdavi exhibition opens on September 5 and continues to October 9, 2022.

Simon Mattisson's Granland

Svenskt Tenn awards Simon Mattisson’s innovative Granland thesis work

Svenskt Tenn’s Design Scholarship is awarded annually to one of the graduate design students at Beckmans College of Design. This year, the scholarship has been awarded to Simon Mattisson for his Granland thesis work, which can be described as a furniture collection, a new material, and a communicative design process. Granland will be on display at the Svenskt Tenn store on Strandvägen 5 in Stockholm from September 2-11, 2022.

Granland can be described as circular furniture production where the material, method and design have been used as a means of communicating a current environmental issue. Through his thesis project, 25-year-old designer Simon Mattisson shows alternative uses for wood that has until now been classified as unusable.

“I’ve developed a wood composite made from a resource that was previously considered unusable – wood that has been attacked by spruce bark beetles. I am using the new material to produce my furniture collection, which is manufactured using 3D technology. As the spruce bark beetle burrows its way under the bark of the tree, a pattern is formed that I find beautiful and this is what the design language of the furniture collection is based on,” says Mattisson.

Granland originally consisted of five different pieces of furniture. In conjunction with the collection being shown at Svenskt Tenn, Mattisson is presenting a completely new product in the same series as well as a mini version of one of the shelves.

About Svenskt Tenn’s Design Scholarship
Svenskt Tenn’s Design Scholarship is awarded annually to a graduating student from Beckmans College of Design’s design programme whose work has met the criteria of sustainability, quality and good design. The scholarship includes a prize of SEK 20,000 and the opportunity to exhibit the work at Svenskt Tenn. In addition, the scholarship holder gets a two-week stay in the guest apartment furnished by Svenskt Tenn at the Swedish Institute in Paris.

Jury Statement:
“We find it both visionary and sustainable for a designer to address an environmental issue, develop a completely new material and then create objects in an aesthetically elaborate way through 3D printing. The fact that the objects are also beautiful and well-designed makes Simon Mattisson and his project Granland a worthy recipient of the 2022 scholarship.”

Simon Mattisson’s Granland exhibition opens at Svenskt Tenn on September 2 and runs until September 11, 2022.